home email us! sindicaci;ón

Wal-Mart’s $4 generics having an impact

by David Williams

Wal-Mart’s CEO, Lee Scott closed out the recent World Health Care Congress in Washington, DC. Now Wal-Mart’s PR folks have put together a 4 minute video on their $4 generic program. It has ‘real people’ talking about how Wal-Mart has helped by making drugs more affordable for them. The video ends with a bullet point summary of the program’s impact:

  • Includes 14 of the top 20 prescribed meds
  • Available at all 3810 Wal-Mart’s
  • Saved consumers ~$290 M since it was put in place last year

If anything, Wal-Mart is being too modest about the program’s impact. I’d add the following:

  • Improves medication adherence and health status by making it affordable for patients to take their medicine as directed, rather than stretching it out
  • Saves money for consumers who don’t shop at Wal-Mart, by encouraging other retailers to reduce prices
  • Saves money for purchasers of insurance, by resetting the baseline for what generics should cost

No comments yet »

Your comment

<a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <code> <em> <i> <strike> <strong>